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[nycphp-talk] Changing your site look - What is the norm

Néstor rotsen at gmail.com
Mon Mar 9 20:30:21 EDT 2009


Thanks for all of your replies.

Nestor :-)

2009/3/9 Artur Marnik <artur at marnik.net>

> According to this craigslist is already dead
>
> I think that if you have dynamic content (updated/added by webmaster or
> users) then you are fine for longer than few years
> if you just deliver some information to the user (like most corporate
> pages) then you don't have to change them for years - unless you want to
> introduce new or more fancy technology - like ajax, web2.0 etc
>
> and I am sure that government doesn't have any rule for that - I have seen
> pages 10 or more years old that run perfectly on NN 4.0 :)
>
> Artur
>
>
>
> Peter Sawczynec wrote:
>
>> I have never read any exact rule on how often to update
>>
>> a website look. But, here is my opinion from my experience.
>>
>>
>> First, it is important to keep in mind, that most all web sites
>>
>> get technologically stale every single year.
>>
>>
>> *Updates < 1 Year*
>>
>> Very commercial websites and youth oriented sites (MTV,
>>
>> TV shows, shampoo, fast food, bands, high-profile politicians)
>>
>> update at least every year. Many aggressive commercial sites
>>
>> change 2 or 3X a year.
>>
>>
>> *1.5 - 2 Years Is Sensible, Proactive Time to Update *
>>
>> If you want to keep the website looking like it is ahead
>>
>> of the curve or at least right on the curve; the website
>>
>> could use to be updated by 1.5 years. Up to 2 years
>>
>> update time is still Okay.
>>
>>
>> *3 Years Is Far End of Time to Update*
>>
>> Most standard web sites (govt., high end retail,
>>
>> associations, accountants, lawyers, real estate, furniture,
>>
>> car dealer, local radio station, local politician) start to get
>>
>> totally visually stale at about 3 years. And, of course,
>>
>> I feel even a 2-year old web site design
>>
>> is showing its age.
>>
>>
>> *5 Years Is Death*
>>
>> It is common though for these types of above noted
>>
>> business entities to try to take a website design out
>>
>> to 5 years. At 5 years the old design is absolutely expired
>>
>> and is hurting the company image, not enhancing.
>>
>>
>> Even a  great clean corporate-look web site rigidly
>>
>> conformed to a classic design grid and using virtually no
>>
>> graphic dingbats of any kind would still need a refresh
>>
>> at about 5 years max, I think.
>>
>>
>> The site width and height proportions get stale.
>>
>> Color scheme gets stale, font choices get stale.
>>
>> Even the widths of the columnar layout
>>
>> can get stale.
>>
>>
>> Warmest regards,
>>
>>
>> Peter Sawczynec
>>
>> Technology Dir.
>>
>> blūstudio
>>
>> 941.893.0396
>>
>> ps at blu-studio.com <mailto:ps at sun-code.com>
>>
>> www.blu-studio.com
>>
>>
>>
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>>
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