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[nycphp-talk] How much is a site redesign worth?

Kristina Anderson ka at kacomputerconsulting.com
Sat Apr 2 04:17:39 EDT 2011


Most programmers on this esteemed list, including those who are located 
in remote areas of the U.S., agree that working for substantially less 
than $50 sets a bad example and undercuts a living wage for the whole 
lot of us.  I know many programmers outside of NYC who also earn the 
standard $50 an hour and I think that, for anyone of any reasonable 
expertise and experience, between $45-50 is a very reasonable benchmark 
and for costing out "lump sum" projects, the $2,000 a week figure is useful.

Bear in mind that for every hour we bill out, we also incur the cost of 
expenses, business losses through unpaid invoices, unpaid time spent 
marketing, bookkeeping etc.  In reality, billing at $25 an hour would 
lead to a poverty income for any consultant, unless they were 
consistently able to bill 60+ hours each & every week of the year, which 
is not a reasonable or pleasant expectation.

Kristina

On 4/2/2011 3:56 AM, Anthony Papillion wrote:
> Well, my point wasn't so much an exact price but rather that the rate
> you charge largely has to do with where you're providing services. Since
> I'm not sure where Bruce is (I am assuming NYC but I don't know) I
> simply used a number I'd seen elsewhere. The number itself is
> meaningless, really, but the idea was what I was trying to convey.
>
> You're right though that 'website design' probably does differ a lot in
> rate from programming but numbers weren't my point. :-)
>
> Anthony
>
>
> On 04/02/2011 02:39 AM, Kristina Anderson wrote:
>> That is incorrect.  Perhaps a few programmers at Wall Street firms are
>> getting $90 an hour, but the going rate for normal folks here in NYC is
>> about $50/hr.
>>
>> Although for sure plenty of folks come onto the NYC list and try to
>> undercut our rates...
>>
>> Also "website redesign" is not usually programming but involves other
>> skills (like CSS, graphics design, etc).  I would not be surprised to
>> see rates differ between that and actual programming tasks.
>>
>> Kristina
>>
>> On 4/2/2011 12:04 AM, Anthony Papillion wrote:
>>> Hi Bruce,
>>>
>>> I think it largely depends where you are. For example, if you're in
>>> NYC, you can easily command a *much* higher rate than I can here in
>>> Oklahoma. In NYC, the going rate is $90+ an hour I hear while I work
>>> comfortably here for $25.50 to $30 an hour. So depending on where you
>>> are, you might not be undercharging at all.
>>>
>>> Check your competition and see what they charge. Set your prices
>>> according to your local market.
>>>
>>> Anthony
>>>
>>> On 4/1/11, Bruce Martin<bmartin at mac.com>   wrote:
>>>> Hi all, I was wondering how much the going rate for a website
>>>> redesign is
>>>> going for now days. I am always turned down in my town for charging too
>>>> much, but I really can't see doing a site for less.
>>>>
>>>> http://blogs.abcnews.com/thenote/2009/07/18m-being-spent-to-redesign-recoverygov-web-site.html
>>>>
>>>>
>>>> I think I am under charging. Sorry to bring this up but it is really
>>>> eating
>>>> away at me, as I know I would have loved to been in on this bidding,
>>>> if in
>>>> deed it did go up for bid.
>>>>
>>>> Bruce Martin
>>>> c. 917-727-8230
>>>> p. 570-421-0670
>>>> bmartin at mac.com
>>>>
>>>>
>>>>
>>>>
>>
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